Further evidence of the mainstreaming of personalized medicine can be found in a recent article in Time Magazine featuring Garrison Bliss and his direct primary care model, Qliance Health. To Specialdocs, this article is nothing short of ground-breaking. It illuminates the true essence of why direct primary care (DPC) and concierge medicine practices have not only evolved but are thriving today. Although there are differences in the models for DPC and concierge care, there are similarities as well…most notably, the ultimate benefit for both patients and physicians: having quality time for offering consistent care and developing strong relationships with patients that are at the heart of these primary care delivery models. It is clear that the author David Von Drehle thoroughly understands this model of care and the resulting implications, and makes for very interesting reading. To access the full article